Raising Real Estate Standards

In this season 5 opener, Mark and Brian kick off 2025 by tackling one of the most crucial yet often overlooked aspects of real estate success: strategic business planning. What You'll Learn: Why traditional "working in" vs. "working on" your business makes all the difference How to set SMART goals that align with your personal "Why" Practical strategies for creating realistic revenue targets and budgeting Time management secrets for balancing daily operations with long-term growth The critical importance of tracking KPIs and maintaining accountability Why flexibility and market adaptability are essential for 2025 The opinions on this podcast are Mark and Brian’s and not in any way a reflection of RE/MAX or anyone else in the industry. Social Media and Contact Information Link Tree:   https://linktr.ee/raisingrealestatestandards

In this essential year-end episode, we've distilled the most powerful insights from 2024's top conversations here on Raising Real Estate Standards. From Wayne Frederick's blueprint for digital dominance to Mary Beth Powell's wisdom on servant leadership, this episode is packed with game-changing strategies that work in any market condition. We explore how top professionals are elevating their approach through systematic business practices, ethical excellence, and genuine client service.  Whether you're focused on building a stronger business, implementing new technologies, or developing leadership skills, this episode delivers actionable tactics that have generated real results. If you only listen to one episode from 2024, make it this one. The opinions on this podcast are Mark and Brian’s and not in any way a reflection of RE/MAX or anyone else in the industry. Social Media and Contact Information Link Tree:   https://linktr.ee/raisingrealestatestandards

In this episode of   Raising Real Estate Standards , Carley Mann takes over hosting duties for the first time, kicking Mark and Brian out for an all-ladies special. She’s joined by Susanne Reeves and Meredith Parsons of Embellish Home Staging for an engaging conversation filled with professional insights, fun stories, and actionable advice. Susanne and Meredith share their journey of founding Embellish Home Staging, their unique approach to creating warm, aspirational spaces, and the importance of storytelling in staging homes. They reveal how their work helps buyers see past quirks like odd layouts and creates emotional connections that drive faster, higher offers. The trio dives into memorable client moments, such as staging mishaps and surprising reactions, emphasizing the transformative power of their craft. Listeners will gain practical tips on decluttering, effective staging techniques, and why details like paint, lighting, and professional photography can make or break a sal...

  In this episode of Raising Real Estate Standards we sit down with mortgage industry veteran Bradford Thomas of Fairway Mortgage to unpack the current lending landscape and share crucial insights for both real estate professionals and homebuyers. From decoding the recent market shifts to revealing lesser-known mortgage options, Bradford breaks down how jobs reports and federal rate decisions really impact mortgage rates (spoiler: it's not what you think). Learn why today's 'mini buyer's market' might actually be the perfect time to buy despite higher rates, and discover innovative loan solutions for self-employed and gig economy workers. Brad shares insider tips on streamlining the lending process and reveals why the relationship between agents and lenders is more crucial than ever. Whether you're a real estate professional or potential homebuyer, this episode delivers actionable insights you won't want to miss. Bradford's Contact Info: Website: https:/...

In this episode of Raising Real Estate Standards, Brian and Mark dive into the challenges of the current real estate market, specifically focusing on the uncertainty caused by fluctuating mortgage rates, increasing inventory, and shifting consumer confidence. They shed light on how real estate agents can navigate this unbalanced market by setting proper expectations with clients. Key discussions include the importance of understanding market conditions, the rise of inventory without fully transitioning to a buyer’s market, and how agents can remain calm and confident in an unpredictable environment. The conversation also touches on strategies for managing client anxiety, especially when houses don't sell as quickly as they have in the past. Brian emphasizes the need for agents to educate clients on realistic timelines and market pricing, ensuring they don’t panic when results aren’t immediate. Listeners will gain valuable insights into the importance of market knowledge, clear comm...

  In this episode of Raising Real Estate Standards, hosts Mark and Brian dive into the seismic shifts rocking the real estate industry. They break down: Recent rule changes affecting how buyer's agents are compensated and how it's shaking up the industry The importance of adaptability and open communication in navigating these changes Current market trends, including rising inventory and the impact of interest rates Why now is a crucial time for agents to step up their game and position themselves for success The enduring value of real estate professionals in an age of algorithms and apps Whether you're a seasoned agent or just starting out, this episode offers valuable insights on thriving in a rapidly evolving market. Tune in to learn how to turn challenges into opportunities and set yourself up for a stellar 2024! The opinions on this podcast are Mark and Brian’s and not in any way a reflection of RE/MAX or anyone else in the industry. Social Media and Contact Informatio...

In this episode of Raising Real Estate Standards we are excited to have guest Lori Edwards on the show, a former teacher turned real estate expert, who shares her journey from education to becoming a top broker-in-charge. Lori reveals how her teaching background and nonprofit fundraising experience uniquely equip her for the real estate market, emphasizing the importance of process management, lifelong learning, and effective communication. Lori discusses the vibrant and competitive Raleigh-Durham real estate market, offering valuable insights for both current and aspiring agents. She highlights the challenges and rewards of sphere-based marketing, the impact of current high-interest rates, and the upcoming changes in commission structures. Plus, she shares her favorite reads and tips for personal and professional growth. Lori's Book Suggestions Atomic Habits (James Clear) Exactly What to Say: For Real Estate Agents Slight Edge (Jeff Olsen) Lori's Contact Info: Website:  https:...